Written by: Gabriel Bridger
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Video: The Six Principles That Should Shape Experience

Six years ago, I brought a set of design principles into Rightpoint as a way to create a shared language—anchoring how we think, collaborate, and create across disciplines. Over time, as we introduced them …
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May 19, 2025
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Slate Auto & Disruption with Low Tech and No Tech

Sometimes the best tech is no tech, the best UI is no UI, and the biggest disruption comes from the simplest ideas. That’s what Slate is banking on with its radically simple electric truck …
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May 13, 2025
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VIDEO: How AI-Powered UI & Multimodality Will Transform CX

AI-powered multimodal interfaces will redefine customer experience. And the best ones won’t just respond—they’ll intuit: when to speak, when to listen, and when to get out of the way. But we’re not there yet—and …
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May 13, 2025
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The Future of Leadership in the Age of AI and How it Will Unlock  Innovation and Growth

I recently spoke with Fast Company about what the rise of AI really means for leadership—and spoiler: it’s not about replacing us, it’s about demanding more from us. AI can handle the heavy lifting—tasks, …
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May 12, 2025
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Beyond Data: How AI Helps CX Leaders Build Stronger Customer Relationships

Just wrapped up a conversation with CMSWire on how AI is finally moving past the hype and delivering smarter, more personalized customer experiences at scale. But only if you put in the work. Too …
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May 11, 2025
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How GenAI Is Pushing Brands Into Search-First Digital Design

I recently had an interview published on the rise of GenAI-powered conversational interfaces—and why they’re poised to be the next big paradigm shift in customer experience. The potential is massive, but adoption won’t happen …
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April 20, 2025
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VIDEO: The Three Laws of Great In-Vehicle UX

In the world of automotive UX, there’s a fine line between great and dangerous. Over the past few years, I’ve had the opportunity to work in this passion area of mine, and—unsurprisingly—it has been …
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April 10, 2025
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How AI is Sharpening the CX of Commerce 

I had the chance to weigh in for Customer Experience Dive’s latest piece, exploring how AI is reshaping the digital shopping journey—whether through personalized search, image-based queries, or chatbots that actually get what you’re asking. This …
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April 3, 2025
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VIDEO: BMW Vision Driving Experience: Shotgun in the Future of Performance & UX

As a design and strategy leader, I’m drawn to the toughest challenges. Few industries demand the seamless fusion of design, UX, and technology like automotive. And BMW may have just cracked the code. Inspired …
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March 13, 2025
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VIDEO: Zellerfeld & the Rise of Creator-2-Consumer Innovation

I recently took delivery of my second pair of 3D-printed Zellerfeld Shoe Company Inc. shoes and was blown away by how quickly the company is innovating through its incredible tech and open platform for …
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March 12, 2025